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In recent years, various devices have been made to fully maximize the use of digital technology. You have digital cameras, the Ipod, DVD’s, CD’s and MP3’s. This can be downloaded or uploaded in various websites. As a result, companies who make money online have to focus on digital asset management as this has become just as important as other assets.
Digital asset management or DAM for short consists of annotating, cataloging, ingesting, storing and retrieving of digital assets such as videos, photographs, animation and music using various hardware and software systems. It also refers to the archiving, backing up, downloading, exporting, grouping, maintaining, optimizing, rating and thinning of these files.
Thanks to advances in technology, a digital asset may now be available in different formats. Examples of these cold be manuscripts, plays, music, and videos that could all be created digitally and then downloaded by whoever wants it. Some sites will give this to your for free while other will require you to pay a small fee.
So companies can avoid having problems with the information being uploaded to their site, it is best for them to invest in a software technology solution that can archive, categorize and catalog these digital files. Although it will cost them a lot of time and money, doing so will assure the public that these can be safely and easily stored and retrieved whenever it is needed.
Since viruses could corrupt these files, another component of effective digital asset management is through an efficient and regular back up process. This will allow the company to retrieve those files in the event that these were lost due to an emergency or a disaster.
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